It cosmetics

Jennie Garth 2026
Celebrities

Jennie Garth on Letting Her Real Skin Show With IT Cosmetics

By Liz Ritter January 15, 2026
She opens up about lighter coverage, age-positive beauty and the ’90210' pieces her daughters keep borrowing.
Kerri Russel and Britt Lowers at the 2025 Emmy Awards
Award Shows

Britt Lower and Keri Russell Both Wore This Brightening, Wrinkle-Plumping Concealer to the 2025 Emmys

By Allie Hogan September 15, 2025
The two nominees for Outstanding Lead Actress in a Drama Series wore the same glam.
Kyle Richards' sobriety
News

Kyle Richards Revealed the No. 1 Reason Behind Her Sobriety Journey

By Marisa Petrarca August 8, 2024
She's keeping it real.

This Color-Correcting Foundation Is Going Viral on TikTok

IT Cosmetics Is Launching a Second CC Cream

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